Privacy Policy

1. Information We Collect

Information You Provide

Account Information:

• Full name, email address, phone number
• Date of birth, gender, sexual orientation
• Profile photos and description
• Location and dating preferences
• Education, occupation, and lifestyle information

Communication Data:

• Messages sent through our platform
• Photos and media shared in conversations
• Customer support communications
• Feedback and survey responses

Information We Collect Automatically

Device & Usage Information:

• Device type, operating system, browser information
• IP address and approximate location
• App usage patterns and features used
• Log files and crash reports
• Time spent on different sections of the app

Location Information:

• GPS coordinates (with your permission)
• City and country information
• Distance calculations for matching

2. How We Use Your Information

We use your information for the following purposes:

Core Services

• Create and maintain your profile
• Match you with compatible users
• Enable messaging and communication
• Process premium subscriptions

Safety & Security

• Verify user identities
• Detect and prevent fraud
• Monitor for inappropriate behavior
• Enforce our Terms of Service

Communication

• Send important service notifications
• Provide customer support
• Send marketing communications (with consent)
• Share updates about new features

Improvement

• Analyze app usage and performance
• Improve our matching algorithms
• Develop new features
• Conduct research and analytics

3. Information Sharing

We DO NOT sell your personal information

LinkUp will never sell, rent, or trade your personal information to third parties for marketing purposes.

We may share information in these limited circumstances:

With Other Users

Your profile information and photos are visible to other users to enable matching and communication.

Service Providers

We work with trusted third-party providers for hosting, analytics, payment processing, and customer support.

Legal Requirements

We may disclose information if required by law, court order, or to protect the safety of our users.

Business Transfers

In the event of a merger, acquisition, or sale of assets, user information may be transferred as part of the transaction.

4. Data Security

We implement comprehensive security measures to protect your personal information:

Technical Safeguards

• SSL/TLS encryption for data transmission
• AES-256 encryption for data storage
• Regular security audits and updates
• Secure cloud infrastructure
• Multi-factor authentication

Operational Safeguards

• Limited access to personal data
• Employee background checks
• Privacy training for staff
• Incident response procedures
• Regular backup and recovery testing

Important Note:

While we implement industry-standard security measures, no system is 100% secure. We encourage users to choose strong passwords and be cautious about sharing personal information.

5. Your Privacy Rights

You have the following rights regarding your personal information:

Access Your Data

Request a copy of the personal information we hold about you.

Correct Information

Update or correct any inaccurate information in your profile.

Delete Your Account

Request deletion of your account and associated data.

Control Processing

Object to or restrict certain types of data processing.

Data Portability

Export your data in a machine-readable format.

Withdraw Consent

Opt out of marketing communications or data processing.

How to Exercise Your Rights:

To exercise any of these rights, contact us via:

• WhatsApp: +263 71 087 2904
• Email: admin@linkupdating.net
• In-app: Settings > Privacy > Data Rights

6. Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations:

Retention Periods:

Active Account Data: Retained while your account is active
Deleted Account Data: Permanently deleted within 30 days (except legal obligations)
Messages: Deleted when either party deletes their account
Support Communications: Retained for 3 years
Payment Information: Retained for 7 years (legal requirement)
Safety & Security Logs: Retained for 1 year

Note:

Some information may be retained longer if required by law or for legitimate business purposes such as fraud prevention and safety.

7. Cookies & Analytics

We use cookies and similar technologies to improve your experience:

Essential Cookies

Required for basic functionality:

• Authentication and security
• Remembering your preferences
• Shopping cart functionality

Analytics Cookies

Help us improve our service:

• Usage statistics and performance
• Feature usage analysis
• Error tracking and debugging

Managing Cookies:

You can control cookies through your browser settings. Note that disabling essential cookies may affect the functionality of our service.

8. International Data Transfers

LinkUp operates primarily in Zimbabwe, but some data may be processed internationally:

Data Processing Locations:

• Primary: Zimbabwe (local servers)
• Cloud Backup: Secure international cloud providers
• Analytics: Anonymized data for service improvement

When data is transferred internationally, we ensure appropriate safeguards are in place, including:

• Contractual data protection clauses
• Encryption during transfer and storage
• Regular security audits of service providers
• Compliance with international data protection standards

9. Privacy Policy Updates

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements.

How We'll Notify You:

• Email notification to your registered address
• In-app notification about significant changes
• WhatsApp message for important updates
• Updated "Last Modified" date at the top of this policy

Continued use of LinkUp after policy updates constitutes acceptance of the revised terms. If you disagree with changes, you may delete your account.